The smart alternative to Delighted
Keep your feedback program moving with native integrations, flexible surveys, and hands-on migration support.
A new home for your customer feedback
Keep asking the questions your team relies on. Iterate supports NPS, CSAT, and CES surveys, with hands-on help to recreate your survey flows and connect them to the tools you already use.
Room to grow your research program
Go beyond a score with custom forms, matrix questions, and branching logic. Ask follow-up questions that help explain a rating, or trigger a survey after a specific product interaction while the experience is still fresh.
Put each answer to work
Trigger surveys from Braze and Iterable campaigns, embed feedback in Shopify Checkout, and sync responses back into your engagement platforms in real time. Use an answer to update a customer profile or start a follow-up campaign, so feedback reaches the people who can act on it.
Why choose Iterate
- Support through the transition: Work with our team to recreate your surveys and configure integrations.
- Make sense of open-ended answers: Research Assistant helps surface themes, sentiment, and outliers in your feedback.
- Keep the experience familiar: Customize surveys to match your brand across web, email, and native mobile apps.
Side-by-Side Comparison
Feature | Iterate | Delighted |
|---|---|---|
| Use case fit | Purpose-built for product-led growth, lifecycle marketing, and embedded CX | Best for NPS/CSAT checks via email and SMS; limited expansion path |
| Pricing | Priced by audience size, with unlimited responses and no per-seat costs | Simple per-project pricing, but the platform has been shut down |
| Marketing integrations | Native Braze, Iterable, Klaviyo, and Shopify integrations with real-time syncing | Native Slack, Salesforce, HubSpot, Shopify, and Klaviyo; no Braze or Iterable |
| Data portability | Real-time syncing with CRMs, engagement platforms, and analytics tools | Recipient lists with time-based throttling; some event-based triggers via Segment |
| Behavioral targeting | Event-based triggers tied to specific user actions and product events | Time-based throttling and basic web widget triggers; limited product-level events |
| AI & analysis | Research Assistant that codifies qualitative feedback into actionable themes | Dashboard with keyword analysis and pivot tables; no AI-assisted analysis |
| Survey design | Fully customizable surveys that match your brand and product experience | Logo and color customization available, but layout follows fixed Delighted formats |
| Distribution | Web, native mobile, in-app, email, and marketing automation embeds | Email, SMS, web widget, link surveys, and kiosk mode |
| Mobile support | Native iOS and Android SDKs with deep behavioral targeting | iOS and Android SDKs for CX survey types with configurable display cadence |
| Ease of use | Self-serve setup, live in minutes with minimal training needed | Simple to start, but the platform has been sunset with no future development |
Compiled from each vendor's public product and pricing documentation
Common questions
Can I move my NPS program from Delighted?
Our team can help recreate your survey flows, cadence, and integrations. If you have historical exports, discuss them with us when planning the transition so we can establish what can be carried over.
Can I collect feedback in a native mobile app?
Yes. Iterate offers native iOS and Android SDKs for surveys triggered by in-app events. You can ask for feedback while the customer is using your product.
How is Iterate priced?
Plans are priced by audience size, with unlimited responses and no per-seat cost. Collecting more answers or adding teammates does not increase the price for the same audience size.
Ready to make the switch?
Bring your feedback program to Iterate. Our team will help you plan the transition, set up your surveys, and connect the answers to your next customer conversation.
About Iterate
Iterate is an enterprise survey platform for product, research, and lifecycle teams. Ask in email, in your app, on your site, or from inside Braze and Iterable, and get answers you can act on the same day.
Trusted by 10,000+ companies
From startups to the Fortune 500, teams run Iterate inside the products their customers use every day.
Zero-party data
Every answer is data your customer chose to give you, in response to a question you chose to ask. That is why it holds its value as third-party signal keeps disappearing.
Research Assistant
Research Assistant reads every open-ended response and surfaces the themes, the sentiment, and the outliers, with no manual tagging.
Native integrations
Native two-way sync with Braze, Iterable, Klaviyo, Shopify, and 50+ more. Responses become user attributes and custom events in real time.
Mobile-first
Native iOS and Android SDKs for true in-app surveys, with response rates up to 3x higher than tools that redirect to a browser.
Enterprise security
SOC 2 Type II certified, HIPAA compliant, GDPR and CCPA ready.
Create a free trial account today
Start your free 14-day trial now, no credit card required.
Two week free trial
Priced by audience size, responses unlimited
Every channel included: link, email, web, and native in-app.
Any audience size, from a few hundred people to millions of surveys a month.
Every core feature included, in any language, with every integration. Add Research Assistant when you want AI analysis on top.